In Oakland, like in many large cities, the behind-the-scenes power of lobbyists plays a crucial role in shaping policies, zoning decisions, and even the city’s financial landscape. With multi-million-dollar contracts, development projects, and political maneuvering on the line, lobbyists are the ones who often have the ear of Oakland’s decision-makers. These professionals hired by powerful companies and organizations—work tirelessly to influence local policies that can significantly affect both the city’s economy and its residents.
Lobbyists in Oakland, whether working for private corporations, nonprofit organizations, or trade associations, focus on everything from pushing for favorable zoning laws to seeking tax incentives and influencing legislation. In essence, these individuals work to ensure that their clients’ needs are reflected in the policies of the city, ranging from new building projects to changes in municipal fees or regulations. Lobbying may even extend to advocating for the development of specific neighborhoods or for securing large contracts with the city.
Despite the vital role they play, the number of lobbyists in Oakland has declined in recent years. In 2025, only 57 lobbyists were registered, the lowest since the pandemic began. However, those that remain are active—last year, they collectively reported over 800 contacts with city officials. This shows just how much influence lobbyists continue to wield in Oakland’s political sphere.
Some lobbyists in Oakland stand out due to their influence and consistent success. A prime example is Isaac Kos-Read, the city’s most active lobbyist in 2025. He represented a wide range of clients, including telecom giants, affordable housing developers, and security firms. Kos-Read’s firm, the Kos-Read Group, reported 153 contacts with public officials, accounting for a significant portion of the total lobbying activity in the city. His successes include securing millions of dollars in contracts for clients like Becker Boards and Strive Real Estate, and blocking a major security services contract, all while maintaining transparency and compliance with Oakland’s lobbying laws.
While lobbyists hold considerable power in Oakland, there is a system in place to keep them in check. The Public Ethics Commission (PEC) maintains a searchable database where the public can look up lobbyists, their employers, and the clients they represent. Additionally, lobbyists must file quarterly reports that detail their activities, ensuring a level of transparency. These reports include the names of clients, the issues discussed, and the contacts made with public officials.
One key rule in Oakland is that unions, despite their lobbying efforts, are generally exempt from registering as lobbyists when their advocacy pertains solely to collective bargaining agreements. This ensures that unions can continue to push for worker protections without the burdens of registration.
In terms of lobbying activity, influence is heavily concentrated in the hands of a few. In 2025, 70% of all contacts with public officials were made by just 10 lobbyists. This concentration of power means that a small number of individuals have a significant impact on the direction of policies and legislation in Oakland.
One notable firm is Earthjustice, an environmental advocacy organization that focused its efforts on reducing emissions at the Port of Oakland. Earthjustice’s three-member lobbying team made 242 contacts last year, mostly targeting port leadership. Their efforts have contributed to a push for zero-emissions operations at the port, helping to reduce pollution from idling ships and trucks.
Lobbyists in Oakland represent a variety of sectors. For example, PG&E’s lobbyist, Sarah Yoell, is highly active in advocating for the utility company’s interests, including lobbying for changes to the Oakland Police Department’s vehicle chase policies. Meanwhile, Nara Dahlbacka, a lobbyist for the Milo Group of California, has represented clients in industries ranging from cannabis to transitional housing. Dahlbacka’s work on behalf of cannabis dispensaries led to Oakland’s decision to relax restrictions on cannabis consumption lounges.
Similarly, Rashad Johnson, representing Airbnb, worked to influence policies related to short-term rentals, a significant issue in Oakland given the city’s stance on regulating platforms like Airbnb. These examples show how lobbying extends into various industries and touches on key local issues, from housing and environmental sustainability to the regulation of emerging technologies and industries.
As Oakland continues to grow and evolve, the influence of lobbyists is unlikely to diminish. However, with the decline in the number of registered lobbyists, there is a shift in how lobbying is being conducted. The city remains focused on maintaining transparency, and it will be crucial for the Public Ethics Commission to continue monitoring lobbying activity to ensure that public interests are being properly represented.
The lobbying landscape in Oakland will undoubtedly remain a dynamic and evolving force. As new issues such as the city’s approach to climate change, affordable housing, and economic development take center stage, lobbyists will play a key role in shaping the decisions that will affect the future of this vibrant city.
